Scaling ocean innovations and growing healthy blue economies.
We are trusted by innovators, investors, industry leaders and governments to help realise their visions in, with and for the ocean.
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Innovate

Progress your innovation faster and more affordably through our expert advice, practical support, relevant connections, and strategic fundraising.

Invest

Access the best deals fit for your portfolio based on our extensive networks, efficient vetting and in-depth analysis of ocean-related investments.

Grow

Grow networks, markets, industries and economies through our leading-edge conferences, forums, and cluster facilitation services.

About Us

Astute, balanced allies
Since 2019 we’ve been blending in-depth analysis with entrepreneurial energy to improve ocean health. Our values, mission and model have proven an ideal fit for bright innovators, progressive investors and visionary governments.
About For Blue
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We measure, and make a difference, to what matters. Our work benefits the ocean, charities, innovators, investors and economies:
1,234
participants in conferences and programs
10M
of investment attracted to portfolio ventures
290
ventures supported with diagnoses, recommendations and connections
$15,000
donated to on-ground ocean health charities

Featured Investments

Highlights that show the breadth of ventures and depth of our work with them.

View our full portfolio

Canopy Blue

Hyperscale offshore seaweed cultivation to sequester CO2, create novel products from a renewable resource, and restore the oceans.

Carnegie Clean Energy
Developer of the CETO®, MoorPower and Wave Predictor technology, which capture energy from ocean to generate electricity.

Climate Clever

Data-driven, online tools that enable schools, businesses and communities to reduce their emissions and energy costs.

Crackpots Marine Supplies

Selling commercial and recreational fishing gear, shark protection technology and innovative new products based on circular economy principles.

Fremantle Seaweed

Pioneering seaweed farming in Australia to produce methane-reducing cattle feed supplement and a range of edible seaweed varieties.

Great Southern Reef Foundation

Serving the ecosystems, communities and industries across Southern Australia through education, storytelling and science.

Hyperion Systems

Large-scale 3D printing to produce efficient, eco-friendly, and durable products, vessels and custom components.

Kelp Island
Accelerating the seaweed economy through engineering and product design to develop strong, sustainable structural materials.

Ocean Eye

A marine conservation, data collection and financial transfer platform that enables tourism to directly contribute to local communities engaged in biodiversity conservation.

SeaStock

Marine science solutions to produce and extract sustainable raw materials from seaweed and algae for use in the agriculture, cosmetic and pharmaceutical industries.

South Coast Alliance
Local governments collaborating on economic development initiatives to grow their ‘green’ and ‘blue’ economies.

WaveX

Patented Wave Powered Generators that convert the vertical motion of the deep ocean into electricity at an industrial scale.

We Spot Turtles
A mobile application enabling users to collect data on sea turtles and help in their conservation efforts.

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Collaborations

We partner on initiatives that facilitate valuable collaborations and evolve whole systems.

See all collaborations

Engineering Ocean Solutions
10-11 September 2024, Fremantle and Cockburn, Western Australia

Blue Growth Conference
March 2025 in Fremantle

Blue Assembly

Monthly, SE Asia

Blue Gravity

Late 2024, Australia and SE Asia

West Tech Coast

December 2024, Fremantle, Western Australia

State of the Blue Economy
November 2024, Western Australia

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Stories

Read our latest announcements, venture profiles and case studies.

Read all the stories
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Automating success – three qualities that helped Hyperion grow their 3D printing startup
25th July 2024

State of the Blue Economy Forum 2022 wrap up

14th December 2022

Calls for an ocean policy from WA’s leading ocean alliance
29th January 2024

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Testimonials

Testimonials from clients and partners on the significant benefits of our products, services and collaborations with them.

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“The greatest benefits were the creation of a vision, mission and values for the business as well as a considerable re-evaluation of my efficiencies while developing a tangible path forward to streamlining my clients’ journey as well as my back-end systems.” – Managing Director of commercial client
“The program helped us identify and overcome some key barriers that were limiting the progress of our organisation. This has helped us structure our efforts and made noticeable changes to how we operate, our offerings, and targets for investment.” – Co-founder of venture participating in Blue Gravity
“Met some really great people who’ve been generous with their time, and connecting us with other equally awesome people & ideas.” – Blue Growth Conference attendee
“We got connected with a potential partner for future project work. It was insightful to learn the economic impact of tourism and industry potential. And, great to receive up to date information on industry trends.” – Engineering Ocean Solutions conference participant
“We received a business diagnosis and funding to address our major priorities – a funding strategy, partnership and redrafting of our shareholder’s agreement. This will greatly assist us in receiving larger funding to make our business sustainable and to scale.” – Blue Gravity Ideastarter funding recipient
“Eye opener as to process and what is available to support us.” – Venture’s experience of the Diagnosis
“For Blue have seen our project from concept through to first prototype. Consistent good (sometimes hard to hear!) advice on our strategy. The delivery of a financial model that reflects our business in its current state has and will continue to make a significant impact to our valuation and presentation to investors . ” – Innovation Commercialisation client
“The most significant benefit was the overall support from Andrew across a range of areas, from deck creation to financial model building and event participation. Andrews expert yet broad knowledge and ability to connect us to the right people resulted overall in an overall increase in the businesses valuation.” – Innovation Commercialisation client
“Through the program we restructured our business model to a more efficient and achievable approach. Completely satisfied with outcomes.” – Blue Gravity participant
“I think for us it was just really good to see where we are at, and have a really clear view of what we need to do to be completely ready for commercialisation.” – venture after the Diagnosis process
“We benefited from a detailed diagnosis report and recommendations to improve funding strategy and target market. We also received funding that helped with marketing and new product development.” – Blue Gravity Ideastarter funding recipient
Frequently Asked Questions

Does For Blue invest directly in ocean innovations?

Can For Blue help innovators and investors, anywhere on earth?

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How does For Blue help non-profits, charities and social enterprises?

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